Jolie is a French expression used to describe a woman's beauty. To us, it means more than just that. In a world shaped by prevailing beauty ideals, a "beautiful woman" is often depicted to conform with social standards of beauty.
Jolieactive is centered around a belief that our everyday women should be allowed to own a gorgeous set of activewear and proudly (yet unabashedly) flaunt their bodies to the world. Because all women deserve the same opportunity to look good even whilst hitting the gym (or not)! As a result, our activewear brand caters up to 7 sizes (XXS-XXL).
We hope to inspire all women to feel good about themselves, and adopt a healthy, active lifestyle. Beauty is not defined merely by a woman's external physique. It also comprises of her internal energy, her soul, her happiness and confidence. Our brand hopes that all women, regardless of age and circumstances, can be empowered with a healthy body, mind and soul.
Jolieactive features high-performance activewear with extra stretch designed for yoga, gym, as well light to medium intensity sports. Our super light-weight, moisture-wicking fabrics have tried and tested to bring you extra comfort while working out.
All creations are exclusively designed by our team of creative and passionate founders. We build our designs around bright colours, nature and graphic illustrations, hoping to inspire our fans to achieve the different possibilities in life, and to live each day with a purpose.